From Time-and-Materials to Trusted Expert: Notes from “A Win Without Pitching”
Free pitching happens when you’re interchangeable. The cure is expert positioning + controlled buying process + paid diagnosis + early money discipline—so you win business without giving thinking away for free.
From Gut Feel to Customer Logic: Using Decision Trees to Fix Fashion Assortments
If customer review says ‘didn’t find what I wanted’, the problem isn’t just buying or planning. It’s that your whole business is organised around your org chart, while your customer is shopping from a decision tree in their head that you’ve never drawn.”
11 major Tech Trends, You Should Be Prepared For in 2025
If you are a business leader, aspiring startup founder, or a student looking to enter the market, it’s time to prepare and start aligning with these trends.